Skin-On-Frame Dinghy @ Mahurangi Regatta

Skin-On-Frame Dinghy @ Mahurangi Regatta 

Paul Tingey – Voted Marketer of the Year 🙂

Now if you have been around the classic wooden boat scene for a little while you would know that Paul Tingey is a very talented boat builder, well folks I can report he is also a rather clever marketing man as well.

Picture the scene – 400 > 450 classic boating people all gathered in a very small area (Mahurangi Regatta Sat Night Beach BBQ & Dance), everyone has a good view of the beach, up rows Paul in the above floating piece of art. There was not a set of eyes in the bay that did not at some stage check out Paul’s skin-on-frame dinghy. Most walked over for a closer view & would have seen the very stylish name board with the builders name & mob ph# on it. Very clever Mr Tingey, if I was the judge for the Marketing Awards I would give you the ‘Guerrilla / Ambush Marketing Award’ 🙂

 

What is guerrilla marketing? click below

http://www.creativeguerrillamarketing.com/what-is-guerrilla-marketing/

3 thoughts on “Skin-On-Frame Dinghy @ Mahurangi Regatta

  1. Yes a very nice example of boatbuilding, just like one of the late Platt Montforts Geodesic Aerolite boats with the sheer taken out. They are remarkably strong as long as loaded evenly.

    Like

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